LBB Online Discuss The Challenges Of Producing Content At Scale

Little Black Book, showcase the latest report from TKM Consultants and We Are Amnet highlighting the challenge of servicing ‘content-at-scale’ demands facing brands and marketers, and look to possible solutions.

The report details:

  • How the offshore market is maturing in relation to other production models

  • Uncovering the greatest areas of content production spend for 2023

  • Defining the primary business drivers and assessment criteria for an offshore partnership, including locations and services most suited to an offshore studio

  • Identifying success factors when selecting an offshore partner and how best to onboard them

  • Classifying commercial savings by service-line

  • Defining the technology and automation must-haves as we look to the future

For the full article click on the link below

https://www.lbbonline.com/news/brands-continue-to-wrestle-with-content-at-scale-is-the-solution-located-offshore