Offshore creative production, partner selection and on-boarding
Working alongside our partners at We Are Amnet, pioneers in Smartshoring and specialists in creative operations, we support businesses looking to drive commercial value, build flexible resource models and increase their speed to market, for all their creative production needs, from digital, social and video to packaging, CGI and retouching.
The offshore creative production industry has grown significantly over the past 5 years and shows no sign of slowing. With the advent of borderless talent and the rise of the in-house studio more brands and agencies than ever before are investing in their offshore strategy, giving them:
- access to lower cost resource
- access to flexible and more scaleable resource
- access to 24/7 resource for shorter leadtimes
- access to flexible commercial models
- access to global coverage through a network of production hubs
The latest Creative Production Benchmark Reports can be downloaded here
Smartshoring
Smartshoring is the evolution of offshoring. It is the most effective use of the best talent wherever they may be. In partnership with We Are Amnet, we blend our studios in Chennai, Mumbai, Delhi and Jaipur with regional client services team spread across the UK & North America, to ensure culture, communication and quality are always on point. In today’s global economy, Smartshoring has become a strategic imperative for agencies and brands alike.
Offshore Creative Production
Offshore production hubs, provides a solution for producing content at scale. The ability to access talent quickly, ramp up production teams and drive greater levels of automation, ensure that offshore production models are having a greater influence than ever before on how content is produced. With typical savings of between 40-70% and significantly shorter lead times, agencies and brands are restructuring their production models and redefining their offshore strategies.
To view the recent “Content at Scale” event, with speakers from Barclays, Danone, WDC, World Federation of Advertisers, We Are Amnet and Oliver please click here.