How Mobile Augmented Reality Meets The Challenges Of The Attention Economy

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“In the attention economy, every second is fought for”

Sponsored by TKM, this report documents how mobile augmented reality is dramatically changing consumer interactions with retail and provides a problem-solving framework centred around Social Demand, Design and Knowledge Creation.

Author: Katherine Le

Description

“In the attention economy, every second is fought for”

Sponsored by TKM, this report, documents how mobile augmented reality is dramatically changing consumer interactions with retail and provides a problem-solving framework centred around Social Demand, Design and Knowledge Creation.

Author: Katherine Le